MKTM018: Global Marketing Strategy Assignment, UON, Singapore purpose of the task is to recommend and justify a new country market that which the product should be launched and to recommend

Assessment Task This task is based upon the launch of Hackney Gelato into a new geographic market. The overall purpose of the task is to recommend and justify a new country market that which the product should be launched and…


KTM018: Global Marketing Strategy Assignment, UON, Singapore When formulating the marketing program for international markets, it is often decided that an adapted international pricing strategy

Assignment Task When formulating the marketing program for international markets, it is often decided that an adapted international pricing strategy will be used to reflect differing levels of competition, market maturity, and affordability across international markets. Whilst this has that…